Stakeholder Engagement
An essential component of our work involves working on projects that engage a large number of stakeholders and key players.
We understand that all communications projects - whether launching a new consumer product or managing a stock exchange listing require carefully planned stakeholder engagement. This includes:
- Engaging internal and external stakeholders through transparent and clear communications, tailored to each stakeholder group
- Promoting your organisation's role and actions
- Gaining the trust of your stakeholders
We know how to bring people together to find a consensus and accelerate positive outcomes. Our experience in facilitation and complex situation analysis will help you maximise your stakeholders' engagement and ultimately play an essential role in maximising the success of any initiative your business undertakes.
Reputation has a propriety in-house stakeholder analysis process for identifying the knowledge/relationship that each stakeholder group has, called 'The Reputation Ladder'. This process includes an assessment of key influencers using an influencer mapping exercise which focuses on leveraging groups such as endorsers, sponsors, industry associations, key opinion leaders, government agencies and other influencers to meet your objectives in targeting specific audiences.
* Reputation case studies can be accessed by contacting Terri-Helen Gaynor on (+612) 8252 7000.